Roly Poly

International Franchise Association Member

Interested in
Becoming a Franchisee?

Fill out our Confidential
Online Questionnaire.

For additional information
please feel free to contact:
Linda Wolf or Julie Reid at:
rolypolyhq@aol.com

"The extensive training gave me all the tools I needed to operate the store successfully. I like that it is up to me to make it happen. When I need help it's always there - in other words - I don't feel micro-managed."

- Dan Glickson Franchisee Mt. Laurel, NJ

Fanatical Franchise Support

The franchisee experience during pre-launch and store opening is designed for success. Our Fanatical Franchise Support system provides the structure, expert guidance, and a "part of the family" style that has been honed and proven over the years.

Fanatical Franchise Support Includes:

  • In-depth training at Roly Poly University
  • Assistance in site selection
  • Floor plan and store design
  • Complete equipment program
  • Opening support and assistance
  • Complete Food Service program
  • Ordering and purchasing guidance
  • On-site and telephone support
  • Management updates
  • Menu/Product/Ingredient updates
  • Advertising and marketing materials
  • Complete marketing handbook
  • Proprietary P.O.S. System

Operations Handbook

An operations handbook and manual, which is provided to all franchisees, contains in-depth instructions on the following:

  • Pre-store build-out
  • Opening procedures
  • Ordering and receiving goods
  • Menu and food preparation
  • Equipment source and operation
  • General operating instructions
  • Employee handbook
  • A+ Service handbook

Logo and Marketing Tools

Roly Poly's marketing strategy is anchored by its trademarked name and logo marks. Logo materials including menus, cups, bags, and interior and exterior signage are employed to present the concept and brand consistently from store to store. The Roly Poly signature color menu – which is handed out by the hundreds to offices, medical centers, professional buildings, and retail stores – kicks off the Roly Poly pre-opening marketing plan. Grand opening promotions and giveaways, as well as the appearance of the 7-foot Roly Poly mascot, are the main tools used to fuel each grand opening launch.

Web, TV, and Media Materials

The Franchisee website at www.rolypoly.com makes ordering in-store displays, banners, and other ad materials extremely easy! Cable television and radio spots are also available online for franchisee media placement. Coca-Cola, Frito-Lay, and Hormel all contribute to the Roly Poly neighborhood Marketing Fund to support joint promotional and co-branding
advertising materials.